Project Overview

Designed a conversion-focused landing page for a food catering business aimed at promoting their catering services for private or corporate occasions.

Tools: Unbounce

Objective

• To increase lead generation for catering bookings, highlighting their food options, and special service offerings, such as their wood oven.

Approach & Design Process

• Described company’s mission and services concisely and highlighted key service details to attract potential clients for various events.
  
  
• Demonstrated the company’s experience and success in the food industry by featuring their multiple restaurant brands.
  
  
• Introduced the master chef to build credibility and personal connection.
  
  
• Incorporated multiple CTAs to guide visitors towards booking a consultation or service, optimizing for conversions throughout the page.
  
  
• Integrated brand elements and selected a colour palette that reflects the warmth and quality of the catering service. Utilized authentic high-quality images of the food and events to visually engage visitors.
  

The Result